SEO for E-Commerce
In our last article, we talked about pay per click (PPC) for e-commerce stores (Click here to learn more about that.) PPC can be a powerful way to drive interested buyers to your shop. But it does cost money. With each click, you will be paying for those ads. However, there are some free steps you [...]SEO or PPC – What’s the Difference and What is Best for Your Brand?
We throw around a lot of acronyms in our business. It’s all part of the marketing technology jargon. Two that we use, and hear a lot, are SEO and PPC. Search Engine Optimization and Pay Per Click. They are two popular and common strategies for upping your online marketing game. But maybe you’ve heard that [...]How Do We Do This On WordPress?
We love working with WordPress because of the customizable opportunities that exist for our clients and the websites we build. If you’ve been wishing your website could do more to support your sales and marketing goals, we have good news - there’s probably a plugin for that, as they say. Here are our recommendations for [...]How Can My Business Be Found Online?
You’ve built your website to express your brand and share your product or service information, but now comes the important part. How do you get relevant customers to come to your website? How can you ensure that people who head to Google or other search engines are finding your website? It’s All About SEO SEO [...]SEO, PPC, optimization, oh my!
Imagine you’ve just finished the next iteration of your website, the perfect representation of your business in bits and bytes. One thing: How do you expect your future customers to find it? This might seem like a silly question, but we see too many small business owners sitting back and expecting customers to magically stumble […]