How Do I know Which Paid Ads are Best for My Business?

Once you’ve built your online store, you may be starting to wonder how to draw people in. You especially want to consider how to find interested buyers, people who are already in the market for your type of product or who might want to learn more about what you are selling. This is where paid [...]

Analytics to Track Website Traffic in Your Online Store

Analytics is key to perceiving the value of any web project. Whether you are building an online store or creating a marketing campaign, knowing how well it is performing is the only way to know if your efforts are worth it. (Want to dive in even more? Grab our Google Analytics freebie.) How to Set [...]

SEO for E-Commerce

In our last article, we talked about pay per click (PPC) for e-commerce stores (Click here to learn more about that.) PPC can be a powerful way to drive interested buyers to your shop. But it does cost money. With each click, you will be paying for those ads. However, there are some free steps you [...]

Pay Per Click for E-Commerce

Pay Per Click advertising is a powerful way to drive traffic to your online shop. Using Google, Facebook, Snapchat, Instagram, or other platform, you can create sponsored ads that are linked to specific keywords and draw interested customers to your website. The promise of e-commerce is that if you have a good product or service, [...]