Social Media Tactics for E-Commerce

As we’ve talked about e-commerce, we’ve mentioned many different ways to drive people to your store. This is one of the key components to online selling success. You have to have a strategy in place to bring people to your website, before they will be able to buy from you. One of the best ways [...]

How Can I Make the Best Use of Social Media?

Most people use social media to keep up to date with friends and family and to follow the news. But can social media be used for your business too? You know from experience that social media has great potential for retail. From sales and coupons to new product announcements, you’ve surely seen the plethora of [...]

How Do I Create More Content for my Blog?

You’ve heard us, and others, talk about the importance of valuable content on your website. To remain relevant to search engines and attract those looking for your business, you need to generate blog posts. But with all the tasks that pile up every day, who has the time to create content that engages and educates [...]

High impact, low cost marketing in 2016.

As we begin the new year, we’ve been thinking a lot about how to make a big impact at a great value through marketing in 2016. There are so many changing, evolving and brand new tools and opportunities, it’s easy to feel overwhelmed. Here’s what I still see as an intuitive base: it’s still all […]

Periscope and the continuing evolution of social media

At 11 AM CST for the last few Tuesdays, I’ve hopped on Periscope to chat live about marketing technology and take your questions. We’re just getting started using this tool, but I’m excited about what it may add to my relationship with clients and growing the McNary contribution to MarTech. This month’s announcement event from […]

Website vs. Social Media Marketing 7/1/2014

“What’s Happening with Doug Wagner” – WMT600AM (Cedar Rapids, Iowa) [audio_player style=”1″ url=”/wp-content/uploads/sites/7/2014/07/CLIPPED_websocialmarketing_140710_doug_wagners_whats_happening.mp3″]