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Tag: e-commerce

How Do I Know How to Price My Product or Service?

Pricing can be tricky. We know that often becomes a sticking point for many business owners. If you’re not sure where to start, or if you’re just googling the competition to see what they are pricing, we recommend taking a step back. There are a few precise and logical steps you can take to help you feel really confident about your pricing – and that will get you back to the business of making and selling what you do. 

Analytics to Track Website Traffic in Your Online Store

Analytics is key to perceiving the value of any web project. Whether you are building an online store or creating a marketing campaign, knowing how well it is performing is the only way to know if your efforts are worth it. (Want to dive in even more? Grab our Google Analytics freebie.) How to Set [...]

SEO for E-Commerce

In our last article, we talked about pay per click (PPC) for e-commerce stores (Click here to learn more about that.) PPC can be a powerful way to drive interested buyers to your shop. But it does cost money. With each click, you will be paying for those ads. However, there are some free steps you [...]