How Can We Beat This Pandemic, Together?

My mantra from the beginning of all of this has been “Beat The Pandemic”. And now with storms and wildfires and all that 2020 has thrown at us, how are we doing with that? There are different measures of “success”, depending on your perspective. Wearing or not wearing masks; schools opening or not; the race [...]

Meeting A Market Need In A Pandemic: A SanStation Case Study

When the COVID-19 pandemic struck, businesses across every industry were hit hard. Conventions, trade shows, and gatherings of every size were canceled and travel came to a halt. Businesses whose main income derived from these types of events risked everything, if they didn’t pivot fast. The Problem: World Class Graphics & Displays, of Cedar Rapids, [...]