Every business needs a website. Sometimes we say, “If you don’t have a website, you don’t exist.” Obviously some businesses, especially local ones, can make money without a website, but a website lends credibility and helps people find you. Needing a website is analogous to needing to be in the Yellow Pages back in the [...]
Pay Per Click advertising is a powerful way to drive traffic to your online shop. Using Google, Facebook, Snapchat, Instagram, or other platform, you can create sponsored ads that are linked to specific keywords and draw interested customers to your website. The promise of e-commerce is that if you have a good product or service, [...]
These days it seems like everyone is selling online, doesn’t it? From traditional brick and mortar stores migrating to ecommerce to online-only sales models, online sales dominates. Have you been thinking about moving that way with your own business? What’s been holding you back? Are you not sure where to start? Are you just overwhelmed [...]
We hate to be the bearer of more “fake” news, so to speak. After talking about deepfakes a couple weeks ago, we read the news about fake business accounts on Google Maps, as uncovered by the Wall Street Journal. The report mentioned that there could be as many as 11 million fake listings on Google [...]
The key to working well with contractors is to keep the workflow moving smoothly. Over the years, we have partnered with a number of contractors that we trust, allowing us to offer a wide range of services for our clients. We have talked before about the strategies we employ to effectively work with them, but [...]
I had only been working at McNary Marketing & Design for a month when the opportunity to travel to South Africa was presented to me. The trip to South Africa encompassed two things I like: giving back and exploring new places. Considering I was new, asking off for a two week vacation seemed like a [...]
Have you googled your business lately? How do the results show up? Are they accurate and up to date? Are they helping people find you, and ultimately driving sales? Or are they distracting or misleading? GoogleMyBusiness is a platform, provided by Google, to let you claim and modify your listings associated with Google searches. You [...]
You may have come to us for one project, seen our marketing, or connected some other way, but you may not be aware of just how many tactical and strategic Marketing Technology efforts we undertake for our clients. Let’s take a dive into some of the services we offer – and you might find something [...]
It's that time of year. Football season is just on the horizon, we are starting to dream about crisp fall air, and college students are heading back to school. Before he leaves us to go back to the University of Iowa, we want to take a moment to introduce you to Noah Clasen, our summer [...]
